{"product_id":"east-end-royal-basmati-10kg","title":"East End Royal Basmati 10kg","description":"East End Royal Basmati is a premium long-grain rice renowned for its delicate flavour and fluffy texture. This 10kg bag offers excellent value for families and regular users of basmati rice.\n\nEach grain elongates beautifully when cooked, delivering the authentic taste and aroma that makes basmati a favourite for biryanis, pilafs, and everyday meals. The rice is carefully selected and processed to ensure consistent quality and purity.\n\nPerfect for households that appreciate quality basmati rice in bulk, this large pack reduces the need for frequent repurchasing whilst maintaining freshness. Ideal for both everyday cooking and special occasions.","brand":"Arihant Foods","offers":[{"title":"Default Title","offer_id":56925287317879,"sku":null,"price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0961\/9708\/3511\/files\/EastEndRoyalBasmati10kg.png?v=1774327967","url":"https:\/\/arihantfoods.com\/products\/east-end-royal-basmati-10kg","provider":"Arihant Foods","version":"1.0","type":"link"}